Blogger U: Prep for the New Year

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Rachelle from Pinksole is giving us all a little organization + preparation inspiration with some tips on prepping for a new year of blogging.

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I know the holidays are a very busy season for us bloggers, but now more than ever we need to start prepping for the new year. It’s time to take a look back at 2015 and get ready for an amazing 2016.

Get a Face Lift

If you’ve been thinking about giving your site a face lift, now is the time to do it. While it could be a major design overhaul, it doesn’t have to be. A few tweaks here and there can really spruce up the look of your blog. Maybe you want to rearrange your nav, or add in some space for advertisements, or freshen up your blog’s theme– nothing like a new year to implement some new changes.

Check the Analytics

By now you all know about Google Analytics (check out the Blogger U 101 and 201 editions), and now is the time to check what month or posts did the best this last year. Use that information to plan future content for the new year.

Try Something New

If you’ve been thinking about starting a new series or branching out with different types of content (perhaps video, or maybe launching a newsletter) now is the time to start planning.

Let Go of the Old

If there’s any aspect of your blog that doesn’t bring you joy, now is the time to let go and sunset that feature. Your blog should be a space for things that interest you.

Planning is Key

I’m sure you’ve heard the term editorial calendar (if not, we have a Blogger U for that!) and how important they are for solid blogging. Now is the perfect time to start working on yours. Do not fail to plan; aim to build out your editorial calendar for the next 3 months.

Be a Goal Digger

If you’ve set up goals for yourself this year, make sure to share them with your readers and track them throughout 2016. Make a few new goals, too! Use this platform as a way to inspire your readers, not just convince them to buy this or that.

Happy holidays and I wish everybody a successful blogging year in 2016!

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Rachelle blogs at Pinksole and is an ambassador of The Blogger Collective.

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